Business
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www.thebetterindia.com
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Feb 24, 2026 16:30
₹1,000 to ₹5 Crore | How a Himalayan Salt Won Shark Tank India | Namakwali | Pisyu Loon
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Why This Matters
Entrepreneurial stories like this show how innovation and determination can create positive change and opportunities.
From a ₹1,000 investment to a ₹5 crore brand, Shashi Bahuguna Raturi proves that tradition can be the strongest business strategy! Founder of Namakwali, Shashi transformed “Pisyu Loon”, a traditional Himalayan herb salt into a national sensation after appearing on Shark Tank India. What began as a mission to preserve fading mountain recipes in Uttarakhand has now grown into a powerful social enterprise. Today, Namakwali supports and empowers hundreds of local women and farmers, turning heritage into livelihoods. This is proof that age is just a number and cultural wisdom can build modern em...
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Original story published by www.thebetterindia.com.
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