The CEO of McDonald’s Wanted to Sell a Burger. Instead, He Sparked a Viral Lesson in Executive Self‑Awareness

The CEO of McDonald’s Wanted to Sell a Burger. Instead, He Sparked a Viral Lesson in Executive Self‑Awareness
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Why This Matters

Stories like this remind us of the positive change happening around the world, giving us hope and inspiring us to contribute to a better future.
The failure of one CEO’s video, paired with a rival’s sparkling success, provides attention-seeking bosses a tough reminder.
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