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topic Technology • www.inc.com • Jan 09, 2026 18:46

This Tech Startup Is Cutting Through the Noise at CES by Railing Against ‘Upgrade Culture’

This Tech Startup Is Cutting Through the Noise at CES by Railing Against ‘Upgrade Culture’
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Why This Matters

Innovations like this demonstrate how technology can solve real-world problems and make daily life better for millions.
Back Market is using the Consumer Electronics Show to debut its new documentary about e-waste.
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